The latest Instagram profile business guide and how to build it in 2020

 

Since 2016, Instagram has shown a different side of itself to everyone, which has been welcomed by brands, companies and businesses, and that was the Instagram Business feature, which made Instagram more ready for commercial use. It was not long before with the unveiling of this feature, many Instagram accounts, all of which were previously personal, quickly commercialized their Instagram accounts, and even many people who used Instagram for personal activities became more determined to start their own businesses. They moved to Instagram and started creating a work page on Instagram. The Instagram business profile was a turning point in making Instagram more lovable for businesses. If you are looking to see how to install this, read this article.

What is a business profile or Instagram business account?

But what is this Instagram profile business that everyone talks about when it comes to making money from Instagram or selling on Instagram? Instagram business account is for those who have business goals and by changing your personal account to Instagram business account, it provides you with special features with the help of which you can evaluate your marketing parameters and formulate the right strategy for your presence on Instagram. Increase the sales of your product and services and connect with your customers more instantly and effectively on Instagram.

Benefits of Instagram Business Profile

But what facilities does the Instagram business account offer us? And what are the benefits of Instagram business profile? Do you really need this change? To prepare for this change, we will name these features for you:


1) Contact Button

This feature also allows you to add a contact number on Instagram as well as email which helps you to connect with your customers on Instagram.

Instagram Contact Button
Instagram Contact Button

2) Put the link in the story (Story Link)

If your Instagram is in personal mode, you will not be able to put the link in the story, which you can put in your stories by moving to the business profile, this is if the number of your followers is more than 10K.

Put the link in the Instagram story
Put the link in the Instagram story

3) Instagram Sponsored Ads (Instagram Ads)

Another feature of Instagram Business Profile is running ads by Instagram itself, which you can easily run visit or click ads by clicking the Promote option in posts and stories. But at the moment, due to the sanctions on Iran, you are not able to execute them accurately in the Facebook list. It does not cost much because it costs dollars.

Instagram sponsored ads
Instagram sponsored ads

4) Instagram Insights tool

Perhaps the best feature that your Instagram profile business offers is Instagram Insight. This is where you can check your marketing KPIs and be able to analyze users. This information is about age, gender, location, time online and even profile visits in the last 7 days and. You can also see statistics about your posts, and these features are only for posts that you publish after switching to a trading account.

To see the statistics of each post, click View Instagram insights in that post and see the statistics of Impression, Rich, Save, Like and Comment.

Instagram Post Analysis Tool View Insights
Instagram Post Analysis Tool View Insights

3- Select the option to change to a professional Instagram account(Select the Switch to Professional Account option, which is blue)

Instagram business profile and professional settings
Instagram business profile

4- Choose your professional membership type Here, if you are a business, choose the Business option, because the Instagram Creator account is suitable for content creators and influencers, and in another article, we will explain the guide to the Instagram Creator account or Instagram Creator account. .

Business Instagram profile - Select a business account
Business Instagram Profile - Select Business Account

5. Enter your contact information.

Instagram Business Profile - Contact Information
Instagram Business Profile - Contact Information

6- Here, you can connect your Instagram account to Facebook, which also gives you management features through Facebook, but you can choose this from the Don't Connect to Facebook Now option.

Instagram business profile - Facebook page selection
Instagram Business Profile - Facebook Page Connection

7- Choose a category for it according to your business. This option is related to your field of activity.

Instagram Business Profile - Select Category
Instagram Business Profile - Select Category

8- Congratulations, you have entered the Instagram profile business. Now you can experience switching to a professional Instagram account, spin and enjoy its features.

Instagram account business account
Instagram business profile

How to get Instagram out of business?

Why take the Instagram page out of business mode? You have probably heard that if you commercialize your account, these problems will occur to you and if you do not need to do not business your account

  • Reduce the number of views of posts by about 40% compared to before the change to the business profile
  • Sometimes their followers say that their Instagram content is no longer displayed on their home page.
  • Reduce the click-through rate on the bio-profile link, which is probably due to the busy top of the page
  • Decrease and decrease of followers after becoming a business profile
  • Reduce the speed of attracting followers of larger pages
  • Sudden increase in the number of spam comments and the attack of followers of attracting followers to the comments section of the posts
  • Reduce the number of comments and likes


Well, now, for whatever reason, you want to restore the business profile you created to its original state and personal account, just follow the steps below:

1- Log in to your Instagram account.

2. Go to Settings

Instagram business profile and settings
Instagram Business Profile - Settings

3- Select the option to change to a personal Instagram account. (Select Switched to Personal Account)

How to get your Instagram page out of business mode

What is a business profile or Instagram business account?

Instagram business profile is a fundamental change towards account professionalism and increasing Instagram facilities for companies and businesses.

How to commercialize your Instagram page?

From the Instagram settings section, select the blue option Switch to Professional Account and read the complete guide from the sign site.

How to get Instagram out of business? (Delete business account)

Just tap the blue Switch to Personal Account option in your Instagram settings

How to private Instagram Business Page?

If you have a business page, you can not privatize it, because in general, a business page has no reason to be closed and private. To do this, you need to take your Instagram out of business.

How to create a work page on Instagram?

By converting your personal Instagram account to a business profile, you can take the first steps to create a work page on Instagram.

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